Fancam to Partner with NASCAR During the 2023 DAYTONA 500
By locating the Harley J. Earl Trophy hidden in the Fancam crowd shot, fans will have a chance to win tickets to next year’s race
Minneapolis, MN, February 14th, 2023– Fancam, the world leader in 360˚ gigapixel photography, announced today that they’ll be partnering with NASCAR during the DAYTONA 500 race on February 19th. This marks the ninth DAYTONA 500 that Fancam will be capturing, with this iteration offering fans the opportunity to win tickets to the 2024 race.
The opportunity to win tickets will be offered through a fan sweepstakes, and individuals can enter the sweepstakes by locating the Harley J. Earl Trophy hidden in this year’s Fancam. As part of the experience, DAYTONA 500 drivers will also be hidden throughout the interactive image and will deliver unique recorded video messages when located in the Fancam.
“Continuing this partnership with NASCAR and the DAYTONA 500 is a fantastic way to showcase the evolution of Fancam as a one of a kind product in fan engagement and interactive audience experiences,” said Tinus Le Roux, Founder and CEO of Fancam. “Fancam is continuing to advance its versatile offerings across different industries and venues, and so we’re excited to be at the forefront of digital fan engagement.”
“This sweepstakes offering with Fancam is an excellent example of how our team is looking to include our fans into the full immersive event experience at the DAYTONA 500,” said Daytona International Speedway President Frank Kelleher. “As our fans fill the grandstands for the eighth consecutive sellout, they are going to take great pride in being a part of this interactive event experience documenting this historic race.”
Since 2014, over half a million fans have engaged with Fancam at the DAYTONA 500. Find previous iterations of the DAYTONA 500 Fancam at nascar.fancam.com.
About Fancam
Fancam combines high resolution, 360˚ gigapixel imagery with custom branding and enticing engagement features to provide the ultimate crowd selfie. Fans are able to zoom in, find themselves in the Fancam from the event they attended, then share their photo with the world. Fancam has captured thousands of events and millions of fans since 2010.
Fancam Media Contact
Paul Bilardo
crowdiq@relativity.ventures